Description
Domains are one of the largest untapped asset classes on the internet — 360M+ names, most of them not even hosting a site. They’re traded like real estate, through slow, trust-based, broker-intermediated systems with fees as high as 30%.
D3 wants to bring this market on-chain. Unlike competiros, they're going for real DNS domains (.com, .ai, .xyz), not synthetic names. They're building as an Ethereum L2, and fully ICANN + DNS compliant, which means their domains have true rights ownership, leasing, fractionalization, collateralization, and even revenue shares.
In this interview, D3 explains:
– Why moving REAL domains (not vanity web3 names) on-chain is a $100B unlock
– How domain assets become composable in DeFi: fractional, fungible, collateralizable
– Why brokers, escrow and multi-week transfers disappear overnight
– Their just-announced launchpad Meezu and the first .com/.ai domains going live
– How Web2 distribution & registrar integrations give them an actual moat ENS never had
Chapters:
00:00 Why half the world’s domains have no website
02:10 D3’s mission — tokenize all 360M DNS assets
05:40 Real DNS vs ENS / unstoppable domains
11:00 How tokenized domains instantly settle & lower fees
15:20 Fractionalization, leasing, domain yield & DomainFi
21:45 Meezu launchpad + first assets going live
24:00 Cross-chain (.sol, etc) roadmap & next milestones
https://d3.com/
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